Hello friends! Welp… this is a pretty crazy year we’re having, right? One of my favorite things in life is conflict because I believe it forces adaptation and growth. In the gym, conflict is mental and physical— you overcome those and enjoy a benefit. Heck, we provide a safe conflictual situation everyday in which you can emerge victorious, so in many respects, we thrive on conflict. We thrive on doing the hard things. Overcoming those hard things is a process, though. It’s not always over 15 minutes after 3-2-1-Go is called. COVID has lasted months, George Floyd spurred conversation and action that will last even longer. That process will bring out great ideas and on the other side, the worst of people. Being the optimist I am, I can see many ways where good is going to emerge from all of these challenges.
I’ll hold off on more political opinions and analysis and touch briefly on CrossFit HQ, which is embroiled in controversy currently. If you don’t know, that’s great. Your life is likely not going to be enriched by knowing what I’m talking about. :) It’ll be a time suck with no firm solutions.
So, I’ll say this: CrossFit as a company has been laser focused on creating a methodology that is efficacious to all people. It works for the young, old, tall, short, black, white, gay, straight, all genders, heck even if you’re missing limbs or blind or disabled. If you have a heartbeat, CrossFit will help you fight back chronic disease and become a harder to kill person. That’s a beautiful thing and noble in it’s pursuit! HQ is run by people who cannot help but love other humans and want to see all of humanity enjoy a body that functions optimally and lives as long as possible. That longing is why The Standard exists as well. We started this gym to help people realize their best selves physically and mentally, using the tool of CrossFit.
So, as Greg Glassman, the creator, is out making brash statements like he always has, we will not be deterred from our responsibilities: to bring a world-class fitness experience to you so you can enjoy a life filled with health, happiness, confidence, and self-worth. This is a conversation that requires a lot of nuance and that’s impossible to type in a blog, so if you want to chat about it, please get with me (Ben) anytime. If you have any concerns at all or feedback generally, I always want it. Together we will make The Standard the most inclusive, professional, and effective gym around!
Which brings me to my next point: THANK YOU. Because many of you did #stayformay we were able to endure the forced COVID closures financially and as we said, you’ve earned $100 in gift cards!
If you had an active recurring membership during May, CLICK HERE to claim yours! You have to redeem them by 6/25, so get to pickin’ out your goodies!! Again, thank you for standing by us and believing in us; we literally couldn’t have survived with you.
With all of that said, here’s what we have planned for the week! This week, we’re back prettttty much full force. It’s going to be great! I’m genuinely excited to do some of these and even more excited to help you guys get through them. Let’s get after it!
